Connect your brand to
a global wellness
community

We love teaming up with brands to bring fresh, feel-good experiences to ClassPass users around the world. If you’ve got a campaign, collaboration, or creative concept in mind, reach out—we want to hear it.
Join the industry-leading brands we’ve partnered with:
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[Inbound BP] Hero Picture

Connect your brand to a global wellness community

We love teaming up with brands to bring fresh, feel-good experiences to ClassPass users around the world. If you’ve got a campaign, collaboration, or creative concept in mind, reach out—we want to hear it.
Join the industry-leading brands we’ve partnered with:
[Inbound BP] Brands Colored Picture

Why partner with ClassPass

Whether you’re launching a new product or building long-term buzz, partnering with ClassPass gives your brand the edge:
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Connect with a wellness-first audience
Reach millions of active, engaged users who prioritize fitness, self-care, and trying new things.
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Increase brand love and loyalty
Create memorable moments through ClassPass—whether it’s a surprise-and-delight campaign, a limited-time perk, or a standout activation.
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Drive real results
From product sampling to social storytelling, our partnerships deliver measurable impact across awareness, consideration, and conversion.
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Show up where it counts
Be part of the experience. We help your brand show up authentically across our app, emails, social channels, and IRL events.

Brands we’ve partnered with

From fan-favorites to trendsetters, we’ve teamed up with brands that share our
mission to help people feel their best—inside and out. Here are just a few we’ve
collaborated with:
[Inbound BP][Desktop] Brands we’ve partnered with Pictures

Brands we’ve
partnered with

From fan-favorites to trendsetters, we’ve teamed up with brands that share our mission to help people feel their best—inside and out. Here are just a few we’ve collaborated with:
[Inbound BP][Mobile] Brands we’ve partnered with Pictures

Our audience

ClassPass users are engaged, wellness-driven, and ready to try something new. Whether it’s a skincare brand, fitness gear, or a recovery treatment—our members are always looking for their next favorite thing.
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Our audience

ClassPass users are engaged, wellness-driven, and ready to try something new. Whether it’s a skincare brand, fitness gear, or a recovery treatment—our members are always looking for their next favorite thing.
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How a brand partnership works

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Reach out
Fill out a quick form with your brand’s information and goals. Whether it’s a campaign, co-branded event, or creative idea, we’re all ears.
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Collaborate
Our partnerships team will review your form and reach out if it’s a good fit. We’ll then collab on how to bring it to life.
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Launch
Once everything’s in a good spot, we’ll launch the partnership to relevant audiences together.
*Compensation may vary.

Ready to kick things off?

Reach out with your information and apply to become a ClassPass brand partner today.